Identifying and Marketing to Your Target Audience
How To Identify the Target Audience for Your Brand When you think about your favorite brands, which ones come to mind? The first brands to pop into your brain could be anything from Nabisco to Louis Vuitton. Now consider where you might have most recently seen advertise
What Impacts Engagement With Your Brand?
Factors That Can Impact Customer Engagement for Your Brand If you want to build long lasting customer engagement, you need to connect your consumers to your brand emotionally and rationally. The power of brand engagement is that a customer feels a positive emotional res